3. Trademark

The Company’s trade name “Golden Homes” and its logo are registered trademarks under the Trademarks Act 1993 (Act 194 of 1993). The slogan “If it’s Gold, it’s Sold” is part of the Company’s brand identity in the marketplace.

Consumers’ decisions to purchase through a particular company are greatly influenced by its brand, which conveys intellectual and emotional attributes and messages about the company: who they are, their reputation, and service. Therefore, the brand must be respected and protected.

Our Trademark Certificate can be viewed below.

Annexure 1 – Trade Mark certificate

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